Jil Sander and Rodenstock Group announced today a strategic licensing alliance to create Jil Sander men’s and women’s eyewear starting with the 2015 collection.
The agreement will give Rodenstock, one of the world’s most leading manufacturers of spectacle lenses and frames, the exclusive global license to design, manufacture and distribute both the sun and ophthalmic collections for the JIL SANDER eyewear line.
“Jil Sander is leading the fashion in perfection and design“, says Jil Sander’s Chief Executive Officer Alessandro Cremonesi. “This cooperation with Rodenstock is further evidence of our consistent commitment to quality and innovation, which we want to offer our clients globally”.
“We are looking forward to working closely with Jil Sander. Their commitment to quality and design perfectly fits with our Rodenstock values. The high-end fashion brand with its female heritage is the right addition to our traditionally male focused brand portfolio”, says Oliver Kastalio, CEO Rodenstock Group.
The new collection is being developed in collaboration with Rodolfo Paglialunga, Creative Director of Jil Sander. The design and palette will reflect the sophisticated and luxurious world of the JIL SANDER brand.
The collections will be available starting from May 2015 at selected opticians, retailers and Jil Sander online store.